For the final couple of years, PC customers have been in a position to seize free video games each week from the Epic Video games Retailer. Epic’s Free Video games program affords all kinds of titles to select from, with the storefront mixing AAA hits with under-the-radar indies. This has helped develop the Epic Video games Retailer over time, in addition to shine a highlight on video games that individuals might need neglected in an more and more crowded market.
“Within the early days of the Epic Video games Retailer, the intent of the Free Video games program was to maintain giving gamers compelling causes to come back again each week as we constructed an viewers and the catalog,” Kyle Billings, director of technique and enterprise operations on the Epic Video games Retailer, stated to GameSpot. “We began month-to-month whereas we constructed up the programming and moved to weekly as quickly as we might. In January 2025, we ran a really related playbook with the cellular retailer after we launched.”
“We all know the Free Video games program helps gamers uncover new video games or video games that they by no means had an opportunity to play beforehand, and it continues to convey us round 8-9 million new customers yearly. This additionally helps builders proceed to develop publicity for his or her video games. Ultimately, we see the advantages to each gamers and the business.”
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