Damon Albarn and Jamie Hewlett’s cartoon band, the Gorillaz, has taken a stand towards generative AI with its new venture, a brief animated movie that serves as a home made homage to the golden period of 2D animation. Launched in time for the band’s new album of the identical title, The Mountain reimagines the group by way of the lens of a ’60s-era animated movie, full with all of the imperfections that made these motion pictures feel and appear particular. Co-director Max Taylor says the venture advanced right into a “love letter to craftsmanship” throughout a time of “AI overload”.
Taylor added that animation studio The Line utilized a hybrid analog-digital workflow, mixing actual supplies, sensible results, and period-accurate limitations over modern shortcuts.
“If specific visuals could not be achieved in that period, then we did not do them. We processed our digital pencil work to imitate photocopy degradation. We scanned actual work at excessive decision and completed the small print digitally. It was about capturing the tactile high quality that solely actual supplies offer you,” Taylor mentioned (through Catsuka). “In a time of AI overload, that is our love letter to craftsmanship. We’re chasing the texture of pencil on paper. Paint on board. And all of the imperfections that include it.”
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