Cricket legend Shahid Afridi conferred Hilal-e-Imtiaz

Former Pakistan captain and all-rounder Shahid Afridi receives Hilal-e-Imtiaz, Pakistan’s second-highest civilian award, from President Asif Ali Zardari during a prestigious ceremony at Aiwan-e-Sadr on May 13, 2026. — X/@SAfridiOfficial Former Pakistan captain and all-rounder Shahid Afridi has been conferred Hilal-e-Imtiaz, the country’s second-highest civilian award, in recognition his outstanding services in the field of…

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Beyond the boundary: How PSL campaign

High-impact campaigns succeed by converting brand messaging into the shared language of the fans Gone are the days when PSL marketing was limited to a few static logos, a catchy anthem, and a handful of TV commercials. Over the last few seasons and reaching a fever pitch in this 2026 edition, the league has transformed…

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President Perez calls club elections

Real Madrid president Florentino Perez addresses the media after a stormy season at the Spanish giants. Photo: AFP LONDON: Real Madrid president Florentino Perez on Tuesday called club elections and announced that he would stand again.“I am not going to resign,” the 79-year-old Perez told a press conference towards the end of a season which…

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Tucson prepares to welcome Team Iran

Kino Sports Complex director Sarah Hanna is readying the facility to welcome the Iranian team. Photo: AFP LONDON: In the Strait of Hormuz, US warships menace Iran’s oil tankers, while in Washington President Donald Trump demands “complete victory.” But in Tucson, they’re getting ready to welcome the Iranian football team as if nothing were amiss….

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