The transfer comes as Apple reported sturdy monetary outcomes, pushed by file iPhone gross sales.
Apple is planning a serious change to its iPhone launch technique beginning in 2026, with a stronger give attention to its most costly fashions as demand for premium units continues to rise and manufacturing challenges improve.
In accordance with a Nikkei Asia report printed on January 30, Apple will prioritize the manufacturing and launch of three high-end iPhone fashions in 2026. The usual model of the iPhone 18 is anticipated to be delayed and should launch within the first half of 2027 as a substitute of alongside the flagship fashions.
The report says Apple plans to introduce its first foldable iPhone within the second half of 2026. This system is anticipated to launch with two different premium non-folding fashions that may function bigger screens and improved cameras. The shift reveals Apple’s rising give attention to high-end merchandise whereas coping with rising reminiscence prices and extra complicated manufacturing processes.
Provide chain pressures are additionally influencing the technique, as foldable units require extra superior sourcing and meeting, rising the danger of manufacturing delays. Apple has not commented on the report.
The transfer comes as Apple reported sturdy monetary outcomes, pushed by file iPhone gross sales. Income exceeded expectations, with particularly sturdy development in China and double-digit development in India. Whereas some product classes noticed weaker efficiency, Apple’s premium units and providers proceed to drive income, reinforcing its give attention to high-end {hardware} for future development.

