Cloud knowledge firm Snowflake has entered right into a $200 million multi-year AI deal with OpenAI on Monday, the newest sign that enterprise AI competitors continues to warmth up.
Below the deal, Snowflake’s 12,600 clients could have entry to OpenAI fashions throughout all three main cloud suppliers. Snowflake workers entry to OpenAI’s ChatGPT Enterprise as nicely. The 2 corporations are additionally partnering to construct new AI brokers and different AI merchandise.
“By bringing OpenAI fashions to enterprise knowledge, Snowflake permits organizations to construct and deploy AI on high of their most dear asset utilizing the safe, ruled platform they already belief,” Snowflake CEO Sridhar Ramaswamy stated in a press launch. “Clients can now harness all their enterprise data in Snowflake along with the world-class intelligence of OpenAI fashions, enabling them to construct AI brokers which can be highly effective, accountable, and reliable. Collectively, we’re setting a brand new normal for AI innovation, serving to companies rework with confidence, whereas sustaining sturdy safety and compliance requirements.”
OpenAI declined to share info on the deal past the press launch.
If this deal feels acquainted, it ought to. Snowflake introduced a $200 million enterprise take care of AI analysis lab Anthropic firstly of December. On the time, Ramaswamy was quoted making very related feedback about how the partnership with Anthropic would give its clients entry to highly effective AI fashions on high of their current knowledge.
“Our partnership with OpenAI is a multi-year business dedication targeted on reliability, efficiency, and actual buyer utilization. On the similar time, we stay deliberately model-agnostic. Enterprises want alternative, and we don’t imagine in locking clients right into a single supplier,” Baris Gultekin, vp of AI at Snowflake instructed TechCrunch over electronic mail. “OpenAI is a crucial accomplice, and it’s one in all a number of frontier mannequin suppliers accessible on Snowflake as we speak, alongside Anthropic, Google, Meta, and others.
Snowflake isn’t the one enterprise signing sizable offers with a number of AI corporations both.
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In January, workflow automation platform ServiceNow introduced multi-year offers with each OpenAI and Anthropic for very related causes as Snowflake. ServiceNow president, COO and CPO Amit Zavery instructed TechCrunch on the time that working with each AI labs was deliberate as a result of they needed to present their clients and workers the flexibility to decide on which mannequin they needed primarily based on the duty at hand.
It’s arduous to pinpoint which AI corporations are seeing probably the most enterprise adoption success to this point.
A Menlo Ventures survey from late 2025 exhibits its portfolio firm Anthropic holds a commanding market lead; an Andreessen Horowitz report from final week naturally discovered its portfolio firm OpenAI is main the pack.
These conflicting surveys make it troublesome to precisely monitor enterprise AI utilization traits. Nonetheless, this newest string of offers does present a short-term view of what enterprise AI adoption will appear to be. The upshot: enterprises will proceed to strike partnerships with a number of AI corporations as a result of each affords massive language fashions with various strengths and weaknesses.
Enterprises are doubtless going to accomplice with a number of AI gamers as a result of totally different AI corporations and their massive language fashions include their very own strengths and weaknesses.
Enterprise AI may simply turn out to be a market that comprises a number of winners with an overlapping buyer base, just like what number of ride-hail customers swap between Lyft and Uber primarily based on what makes probably the most sense for that second. Living proof: workers of those enterprises already use their most popular mannequin no matter their firm contracts.
Or perhaps there can be a transparent winner in any case. However for now, it’s doubtless we’re going to see enterprises ink offers with a number of gamers as they proceed to hunt for the place AI can ship tangible worth.
