Doug Emhoff was assigned to get Taylor Swift to marketing campaign for his spouse, Kamala Harris, within the 2024 presidential race, a brand new e-book revealed.Rumors unfold that Swift may carry out or seem at Harris’s remaining rally in Philadelphia, close to Swift’s hometown, however she solely agreed to endorse Harris, as per New York Publish.“Swift proved to be a particular problem,” the authors of the brand new e-book, due out Tuesday, defined. “Staffers who labored on movie star appearances have been instructed to not make any outreach to her universe; Doug Emhoff was dealing with it.”Emhoff, a former Los Angeles leisure lawyer, had a previous relationship with Swift’s lawyer, Doug Baldridge, and had reached out to him “to convey that the marketing campaign would admire any efforts the pop star might make to assist Harris” earlier than Swift’s shock publish debate endorsement, the e-book claimed. Taylor Swift was anticipated to publicly endorse Kamala Harris, however her assist finally stopped at a social media publish — falling in need of the Harris camp’s hopes. In response to the frustration, Swift’s lawyer defended her stance, stating, “Swift would do what Swift thought was finest.”“Nothing greater than the endorsement ever materialized,” the authors famous.Harris’s rally featured stars like Girl Gaga and Oprah as an alternative, with different live shows by Katy Perry, Bruce Springsteen, and Megan Thee Stallion earlier than the election.These occasions price about $20 million and happened in swing states that voted for Trump. Some employees doubted the rallies helped enhance turnout.“Privately, some marketing campaign employees raised issues that the key rallies is probably not definitely worth the thousands and thousands of {dollars} they price to stage or the employees funding,” the authors said, noting that “There was scant proof that the rallies have been persuading voters or essentially boosting turnout.”
